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Instructor-Led Salesforce Marketing Cloud Email Specialist Training
Upskill your team to execute Marketing Cloud correctly, and earn certification as proof.
Investment: $3,500 per student
Time Commitment: 5 weeks • 3 live sessions/week (1 hr each)
+ optional Friday office hours
Real-World: 2 Projects + 18 Exercises + 7 Practice Exams
Built for Marketing Cloud Teams That Need Execution Confidence
Real-World Training
Certification Aligned
Instructor-Led Cohort
Manager Visibility Reports
What Each Student Gets for $3,500
15 Hours Live Training
3x/week instructor sessions
Office Hours Support
Weekly 1 hr Friday Q&A
Practice Exams + Study System
Real exam simulation
Private Course Portal
All recordings included
Community Access
Private Facebook Group
Manager Progress Tracking
See learning progress
What lessons and topics will be covered?
How the 5-Week Cohort Works
Week 1 - Email Marketing Best Practices
Design effective emails & campaigns
Email deliverability placement factors
Subscriber acquisition & retention methods
Week 2 - Content Creation & Delivery
Choose the right send tools & methods
Create & customize email content
Configure send settings
Organize and manage email assets
Week 3 - Automations & Journeys
Choose the right automation solution
Build Automation Studio workflows
Build Journey Builder campaigns
Week 4 - Subscriber & Data Management
Create and manage data extensions
Import data into Marketing Cloud
Segment audiences & subscriber data
Troubleshoot subscriber preference issues
Week 5 - Reporting & Analytics
Understand email performance metrics
Analyze campaign performance results
Build and run reports
Use Einstein for campaign insights
This Is Not Passive Training
Real-world project based
Hands-on exercises every session
Weekly quizzes
5 section level exams
2 full practice exams
Designed for Marketing Leaders Who Need Reliable Execution
Nurturing leads +
customer follow up
Segmenting audiences + automating campaigns
Training teams + standardizing delivery
Pre-Requisites & Expectations
Marketing Cloud Access
Access to a Marketing Cloud environment
Weekly Commitment
3 live sessions per week
(1 hour each)
1 hour optional office hours
(Fridays)
Homework between sessions
Ideal Participants
Email marketers
Marketing ops
CRM Specialists
Consultants
Manager Note:
No certification or prior experience required - this program builds the Marketing Cloud foundation step-by-step.